Legal
Website Privacy Policy
Effective date: 18 July 2026
This Privacy Policy explains how Digitalise Agency ("we", "us", "our") collects, uses, shares and protects personal data in connection with our website at https://digitalise.agency. It is designed to comply with Pakistan's Prevention of Electronic Crimes Act 2016 (PECA 2016) and to align with the requirements of the digital marketing and analytics tools we use. We are committed to protecting your privacy and handling your data with transparency and care.
1. Who we are
1.1 We are Digitalise Agency, a digital marketing and technology agency operating as a sole proprietorship in Karachi, Pakistan.
1.2 You can contact us about privacy matters at: support@digitalise.agency | https://digitalise.agency
2. What data we collect
2.1 Information you give us: When you fill out a contact form, enquiry form or email subscription form on our website, we collect: your name; email address; phone number (if provided); your message or enquiry content; and any other information you voluntarily submit.
2.2 Technical data collected automatically: When you visit our website, we (or our tools) automatically collect: your IP address; browser type and version; device type and operating system; pages visited, time on page and navigation path; referring website or source; and approximate geographic location (country/city level, derived from IP address).
3. How we collect data
3.1 Contact and enquiry forms: Data submitted directly by you.
3.2 Cookies and tracking technologies: With your consent, we use cookies and similar technologies (pixel tags, web beacons) on our website, including: Google Analytics 4, for website usage analysis; Meta Pixel, for advertising measurement and retargeting on Meta platforms; and Microsoft Clarity, for understanding how visitors use the site. These load only after you accept them via our cookie banner. Please see Section 7 for more details on cookies.
3.3 Email communications: If you contact us by email, we retain the correspondence.
4. Why we collect data (lawful purposes)
4.1 We collect and process your data for the following purposes: (a) to respond to enquiries and communicate with you about our services; (b) to improve and optimise our website, content and user experience; (c) to run targeted advertising campaigns on platforms such as Meta; (d) to measure the effectiveness of our marketing; (e) to fulfil any legal obligation applicable to us.
5. Who we share data with
5.1 We do not sell your personal data to third parties.
5.2 We may share your data with the following categories of third parties, solely to the extent necessary to fulfil the purposes in Section 4: (a) hosting and infrastructure providers (who process data on our behalf); (b) analytics platforms (Google Analytics, Microsoft Clarity); (c) advertising platforms (Meta, for campaign management); (d) professional advisors (legal, accounting) bound by confidentiality. All third parties to whom we disclose personal data are contractually bound to handle it confidentially and to process it only for the agreed purpose.
6. Data retention
6.1 Contact form and enquiry data is retained for up to two (2) years from the date of submission, or longer if required to fulfil a contract or legal obligation.
6.2 Analytics data is retained in accordance with the default retention settings of the relevant platform.
6.3 Financial and legal records are retained for the period required by applicable Pakistani law.
7. Cookies
7.1 Cookies are small text files placed on your device when you visit a website. We use the following types of cookies: (a) essential cookies, necessary for the website to function and to remember your cookie choice; (b) analytics cookies, to understand how visitors use our website (Google Analytics, Microsoft Clarity); (c) marketing/advertising cookies, to measure advertising effectiveness (Meta Pixel). Analytics and marketing cookies load only after you accept them.
7.2 You can change your choice at any time using the "Cookie choices" link in the footer, and you can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect the functionality of our website.
8. Your rights
8.1 You have the right to: (a) access the personal data we hold about you; (b) correct inaccurate or incomplete data; and (c) request deletion of your personal data, subject to any legal retention obligations.
8.2 To exercise any of these rights, please email us at support@digitalise.agency. We will respond within a reasonable time.
9. Security
9.1 We implement reasonable technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure or destruction. These include secure HTTPS transmission, access controls and data handling procedures. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
10. Third-party links
10.1 Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to read the privacy policies of any third-party sites you visit.
11. Children
11.1 Our website is not directed at children under the age of 13. We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child, we will delete it promptly.
12. Changes to this policy
12.1 We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or technology. When we update it, we will revise the effective date at the top of this page. We encourage you to review this page periodically.
13. Contact us
13.1 If you have any questions, concerns or requests relating to this Privacy Policy or our data practices, please contact us at: support@digitalise.agency | https://digitalise.agency